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@vasvalch
Vassilena is a digital marketing strategist, trainer, and speaker. She has close to 15 years of experience in marketing strategy, content marketing, funnel building, and CRO. She has used her skills to help SaaS products with more than 500,000 registered users and e-commerce stores ranging up to €12,000,000 in annual turnover, as well as B2B services agencies and individual consultants who needed to improve their thought leadership and personal branding.
In her daily work, she serves as the hands-on expert and the consultant, but also the trainer. She works with clients’ teams to first build a robust strategy and then transfer the knowledge for optimizing and improving marketing actions to the in-house team who can continue to execute on their own.