Designing in the open, remotely

Designing for open source is all about designing in the open. Mark will talk about sharing your work and progress from remote locations in public channels through the course of a design project, explaining how this works, where to start, and why it’s good practice for all designers. He will also discuss how you can give back to the WordPress community through design contributions to Core and WordPress.org. Designing in the open is good. Designing remotely is awesome!

Bringing people to WordCamps

Ines will explain how DonateWC was born and how the foundation aims to diversify the speaker pool for WordCamps. She will tell her personal story of being a single mom, starting out in the WordPress world without a penny to her name, the effort it took to save up and attend the Community Summit, and changing her life. DonateWC will bring more voices to the WordPress community by levelling the financial playing field, and this benefits us all in the long run.

What got you here won’t get you there – moving from developer to WordPress business owner

Kevin had no clue what he was doing when he wrote the code that would become Ninja Forms six years ago, and not just as a developer. He didn’t know that the plugin would go on to be installed on millions of sites and become a sustainable business. He didn’t know the changes he’d need to go through to become a good business owner. Early on, his partner handled everything related to running the business and Kevin felt like the lesser part of a 50-50 partnership. Now Kevin is involved in all aspects of the business and will talk about the transition from developer to business owner.

More aim, less blame: How to use postmortems to turn failures into something valuable for your team

Mistakes and failure are inevitable. Instead of being afraid of them, we should use them as lessons that help identify weak points in our organisations and systems. One way to do this is by writing blameless postmortems. Daniel details exactly how postmortems can help organisations and teams focus on improvement, and how that boosts work morale, makes products better, and strengthens your relationship with customers.

From WordPress to blockchain: The future is 100% open source

What if businesses, planet earth, and the galaxy operated with the friendliness and openness of the WordPress community? We conquered the CMS market, why not take over everything else? In this 30-minute talk and Q&A, Sebastiaan will take you on a journey to a 100% open-source world! How open source and, specifically, the WordPress community can protect against the misuse of data, unfair distribution of wealth, and censorship from closed-source monopolies such as Facebook, Uber, and AirBnB. Also included is a sneak peak at a WordPress agency and WordPress freelancer in 2030. Spoiler: It will be cool, fair, and inclusive.

Live website reviews

Don’t you love the interaction that comes from judging each other’s sites? In this interactive workshop, Michiel and the Yoast team bring their years of experience reviewing websites and dive into yours to come up with practical tips and direct improvements you can use. Exploring SEO, UX and site structure, and the basis of all website optimisation: What is the goal of your website? How does that align with what your customers are looking for? Interaction is key. Everyone has an opinion, but which ones work? Give them 90 minutes, and they’ll tell you everything.

 

Required skill set

None needed.

Technical requirements

Bring a laptop or a tablet with Internet access.

How to engage your online audience: Lessons from the field of education

Whether people are browsing your website, reading your content, or using your product, you have one vital and universal requirement to fulfil as a creator: Anything you present to your audience should be clear and understandable. Surprisingly and often, this proves to be a tough challenge. Users are overwhelmed by design, shy away from difficult copy, and become frustrated with features that aren’t intuitive. Marieke and Jesse explore learning and information processing theory and practices, so you can bridge the gap between you and your users. You’ll get lots of practical tips you can apply immediately.

100 Days of What? Why you should learn how to code, even though you don’t fancy a coding career

This year I took the challenge of #100DaysOfCode. But why? Am I new to code? Do I need to learn code as a designer in the first place? And what does it behold? Is it a fixed format?
In this talk, I’ll explain what #100DaysOfCode is an why I took the challenge. I also challenge you to join when you work with WordPress, even though you don’t fancy a career as a frontend or backend developer.