Track: Track 1 (San Francisco)

Basel, Switzerland 5 – 7 June 2025

  • 3 WordPress Agency F*ckups and What I Learned from Them

    Running a WordPress agency isn’t always smooth sailing. Over the years, I’ve witnessed (and experienced) some epic f*ckups – projects that never seemed to end, plugins that weren’t as flexible as promised, clients who turned into nightmares, and developers who had enough and walked away. But here’s the good news: every f*ckup is a lesson…

  • WordPress without Borders — The Fight for Digital Freedom (Track 1)

    Pulling from experiences in how our open-source work impacts global resilience, this keynote’s goal is to reinvigorate our community’s sense of purpose and unity — inspiring contributors to see their work as part of something far greater than ourselves. It will draw from my own personal experiences at Ukraine’s frontlines, and the broader world, how…

  • Social Entrepreneurship in Bulgaria – Driven by Humans, Powered by WordPress

    WordPress has enabled positive societal transformation since inception, especially in the most resource-constrained environments. In Bulgaria, a country rich in spirit and history but facing economic and social challenges, social entrepreneurs are transforming communities with creativity and resilience. WordPress plays a pivotal role in this movement, empowering changemakers to amplify their impact. This talk explores…

  • Your WordPress can do so much more than you think!

    WordPress has been losing popularity for personal expression, many people just have social media accounts instead, and might be attending the WordCamp because they use WordPress professionally. In this talk I’ll make the case for using your WordPress for many parts of your (personal) life:

  • Teen Meets Veteran: Two Perspectives on WordPress

    A 17-year-old young woman who is just gaining her first experience with WordPress and a 40-year-old veteran with over 15 years of experience with WordPress discuss their different perspectives and present the results of their conversations at the lecture. They ask themselves questions such as: “What made you want to start using WordPress?”, “What resources…

  • Accessibility in Reality: Pro Helvetia, a Swiss case study

    There are many reasons to include accessibility in modern websites right from the start. A website, that everyone can access, enhances the user experience for all visitors – and for many sites this is actually a legal requirement. In this talk, I will explain first-hand how we implement accessibility at our company “required” in our…

  • Fireside chat with Mary Hubbard and Matt Mullenweg (Track 1)

    Meet Mary Hubbard, the WordPress Executive Director, and Matt Mullenweg, co-founder of the WordPress project, discussing WordPress and its community, followed by an in-person Q&A.

  • What we learned from building Site Kit and how you can apply this to your WordPress site

    In 2020, we set out to bring the best of Google tools to WordPress. 5 years and 4.5M active installs later, we want to share the many lessons we’ve learned along the way, so the WordPress community can benefit from them too — how WordPress site owners can find these nuggets of insight in a…

  • Global Banking on WordPress, it’s possible

    How does a global financial institution with strict security and compliance requirements successfully transition to WordPress at scale? In this session, we’ll explore how Standard Chartered Bank, a multinational bank operating in over 50 markets, partnered with Human Made to replatform from a proprietary CMS to WordPress, evolving their digital strategy along the way.

  • Micro-Communities + WordPress: The Key to Social Impact

    The WordPress community has grown through meetups and WordCamps, but a new trend is making a difference: micro-communities. These small yet powerful groups are achieving unexpected social impact, bringing WordPress to new audiences and purposes. In this talk, you’ll discover how micro-communities are born, real-life projects transforming lives on national and international levels, and practical…