If more people read the docs, articles and blog posts that support your WordPress products, and read them all the way through, could you focus more on building and less on support? Or, put another way, how many of your support tickets come from people who missed a big point in your documentation, or maybe didn’t read past the first paragraph? (I’ve seen the blood and sweat—and money—you pour into those.)
Well, what if I told you there are five or six easy tweaks you can make to those documents, as well as your dev notes and blog posts, that will get more of your users to start reading them in the first place, and keep reading them all the way to the end? What if I told you those tweaks might make the writing more fun—and faster? (We use them on the Developer Blog) And what if, when people started reading all the things, your support efforts focused on finding REAL bugs? And your company, whether it’s just you or 100 people, had more energy to focus on building cool new stuff? Tell you what: come have some fun and find out.