{"id":12861,"date":"2023-05-08T23:23:59","date_gmt":"2023-05-08T20:23:59","guid":{"rendered":"https:\/\/europe.wordcamp.org\/2023\/?post_type=wcb_speaker&p=12861"},"modified":"2023-05-12T10:25:41","modified_gmt":"2023-05-12T07:25:41","slug":"vassilena-valchanova","status":"publish","type":"wcb_speaker","link":"https:\/\/europe.wordcamp.org\/2023\/speaker\/vassilena-valchanova\/","title":{"rendered":"Vassilena Valchanova"},"content":{"rendered":"\n
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@vasvalch<\/a>
@Vasvalch<\/a><\/p>\n\n\n\n



Bulgaria<\/strong><\/p>\n\n\n\n

Vassilena is a digital marketing strategist, trainer, and speaker. She has more than 15 years of experience in marketing strategy, content marketing, brand messaging, and CRO. She has used her skills to help SaaS products with more than 500,000 registered users, e-commerce stores ranging up to \u20ac12,000,000 in annual turnover, as well as B2B services agencies and individual consultants working with brands like Adidas, Microsoft, and Red Bull.<\/p>\n\n\n\n

She helps her clients fast-track their marketing by building a tailored strategy for them. She then coaches the team to develop the know-how needed to execute on their own in the long run, so that they don\u2019t need to depend on a consultant but become self-sufficient. That\u2019s why she often says she\u2019s happiest when she can \u201cfire herself from a project\u201d and leave the brand go forth with confidence.<\/p>\n\n\n\n

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