Your content is trapped – How a proper content architecture can save it (Thomas Kräftner)
Face it, a lot of great content is trapped in pages and an amorphous post content field. Looking at an example project we’ll see how a clean content structure can simplify content management and get your site prepared for future changes. It will make your client happy now as well as for years after the launch.
Publish in 10 Minutes Per Day (Andrea Badgley)
I had a writer’s block and it was horrible: I felt uncreative, watched my blog dry up, and crawled in the corner and cried. I felt like a loser. But I’m NOT a loser. So I fixed it. I created a blogging plan that involved only 10 minutes each day. My writer’s block disappeared, my blog stats climbed, and I now know how to turn it around when I find myself neglecting my site. Whether you are a personal blogger or run a business website, this talk will give strategies for adding content without huge time investments. Learn how to eliminate writer’s block, create material relevant to your site’s purpose, and build a regular publishing habit.