Vitaly Friedman is co-founder and editor-in-chief of the inimitable Smashing Magazine. Based out of Freiburg, Germany, Smashing Magazine is one of the most popular web design magazine out there, featuring high quality articles from the brightest star in web design and development. Vitaly wrangles the whole team, seeking out new authors, attending and speaking at conferences, and by being a beacon in the web design community.

We’re delighted that Vitaly is joining us for his very first WordCamp, where he’ll share his experiences of running one of the most popular blogs around in his presentation “Behind the Scenes at Smashing Magazine“:

Smashing Magazine started in September 2006 as an almost unstyled WordPress-powered blog. Over the course of years, a simple blog evolved into a professional online publication with a thorough editorial process and numerous quality reviews. How did it happen? What lessons were learned along the way? In this talk, I’ll be speaking about the experiences, mistakes and failures of Smashing Magazine and how recovering from them helped make the magazine better, stronger and more successful.

If you want to know what it takes to run a large-scale, multi-author WordPress blog, this is the presentation for you.